You’re on a boat with the man your man could smell like.

Can I just say, this commercial is easily in my top 3 ads of all time. Knowing that their demographic is both men & women (who do the shopping for their men), the geniuses at W+K came up with this awesome way to talk to/entertain both. I even stop the DVR during recorded shows to watch this commercial. It’s. That. Good. And it was all filmed in one long shot. Below two of the guys on the Old Spice account talk logistics.

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